The benefits of bringing dynamic K-12 education to schools are numerous, including improved brand reputation and the ability to connect with your community. But any educational outreach program comes with its own challenges. How can your organization clearly demonstrate ROI? How can you efficiently invest time and labor to develop…
Find Out How Your STEM Outreach Program Can Educate and Inspire
Middle-school is a time of awkward aging and increased social pressures. It’s also a time when many students develop a negative opinion of STEM subjects: while 81% of teens say they like science, only 37% say they enjoy their science classes. Clearly, outside organizations can do a lot to supplement…
Can your organization do more to connect to its community?
According to a 2015 study by London’s Kenexa High Performance Institute, organizations with a genuine commitment to corporate social responsibility outperformed those that did not, with an average return on investment 19 times higher. Companies that supported CSR also displayed a higher level of employee engagement and a better standard…
Discover What a Creative STEAM Program Can Do for Your Educational Outreach
In a modern world overwhelmed by media and screens of every kind, students increasingly learn through stories and characters. When students are encouraged to express themselves creatively and learn actively rather than passively, they will become more engaged with the topics being presented, applying them to their own lives and…
Is your organization getting the most out of its financial literacy program?
From Tulip Mania in the Netherlands in the 1630s to fidget spinners in 21st-century USA, fads and economic bubbles throughout history have demonstrated the financial power of social norming. The science of social norming states that our behavior is influenced by misperceptions of how our peers think and act –…
Discover What the Financial Industry Has Learned About K-12 Education
When done well, bank-sponsored financial literacy programs fulfill a vital public mission and help refine the industry’s public reputation in the eyes of its stakeholders. Even so, financial institutions sometimes question the efficacy of such programs and can fail to optimize the funds they receive for the purpose of community…
Find Out How Social Norming Can Unlock the Full Potential of Your Community Outreach Programs
New York City, July 1977: during a brutal heat wave, a bolt of lightning struck a substation on the Hudson River at 8:37pm. But things were about to get even worse. Circuit breakers were tripped, lightning struck a second and third time, transmission lines were overloaded and soon the city’s…
See What Health Education Can Do for Your Organization and Community
Watch our animated video and download the printable infographic to find out how social norming can work wonders for your organization. The secret weapon to supercharge your social outreach programs might not be so secret after all—the power of social norming has been known to marketers for nearly a century.…
Learn How to Connect with Your Community through Creativity
Watch our video to see how NTC uses imaginative storytelling and colorful characters to engage K-12 students in health and wellness education. (1:24) Health habits, both positive and negative, are often established at a young age: the influences and decisions we face as children stick with us through the rest…
Discover One of a Kind STEM Education (and What It Can Do For You)
During the Space Race of the mid-20th century, the people of the United States and the Soviet Union became enthralled by the quest to reach outer space. Both nations came to understand the power of the group experience: the ability to change interests, enthusiasm and behavior by influencing perceptions of…