When we contact the schools, our School Communications team activates established relationships with educators. We get the program inserted in the school’s curriculum by centering our marketing on the program’s education points and how teachers can use it in their class. For each organization we serve, we develop a thorough marketing campaign which can include phone calls, email campaigns and direct mailings.

Once a school opts to participate, the work is not complete. Upon booking, we encourage classroom use by sending the digital information which is education-centered with a teacher toolkit and student learning materials. Participation in NTC’s programs not only will educate and empower student advocacy, but it will also serve as a conduit to creating a robust educational experience in the classroom. By prioritizing teacher processes and working in their schedule, we remove barriers in full adoption of the program.