The IMB Bank Community Foundation has once again partnered with The National Theatre for Children (NTC) and during the 2017 school year will have delivered the financial literacy program to 20 high schools and over 4,500 students, at no cost to the students. The program provides educational and entertaining messages…
Is your organization getting the most out of its financial literacy program?
From Tulip Mania in the Netherlands in the 1630s to fidget spinners in 21st-century USA, fads and economic bubbles throughout history have demonstrated the financial power of social norming. The science of social norming states that our behavior is influenced by misperceptions of how our peers think and act –…
Discover What the Financial Industry Has Learned About K-12 Education
When done well, bank-sponsored financial literacy programs fulfill a vital public mission and help refine the industry’s public reputation in the eyes of its stakeholders. Even so, financial institutions sometimes question the efficacy of such programs and can fail to optimize the funds they receive for the purpose of community…


